Our Story

—  Our story, services, process, collaborators and how to get in touch


— Skin in the game



Fredicus is for Innovators. 

A bespoke design studio based in Toronto and committed to crafting the entire customer experience, starting with unique and successful branding. Our roots are enriched with over 20 years of experience and 25+ awards. We are a design studio that believes in genuine partnerships.

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”
— Aristotle.

Our passion truly lies with creating meaningful experiences, it’s what we do, day in and day out.

Specializing in branding and ongoing creative design, Fredicus will shape and innovate your brand, from product design to digital presence. 

The Fredicus approach is creative, custom and & designed to develop your bold ideas to make your brand uniquely successful.


—  The laundry list


We provide a full spectrum of brand development, from strategic brand consulting, to product development. We have a knack for startups, building brands/products from scratch. 



Brand Strategy + Development
Brand Exploration
Analysis + Positioning
Visual Identity + Logotype
Content Strategy
Communication Strategy 

Brand Applications 

Branded Environments

Product Design [Digital]

Editorial Design
Signage Design
Package Design
Digital Material Design
Printed Material Design
Environmental Design

Exhibit Design 



Product Trends
Product Strategy + Definition

Conceptual Design

Design Development

3D Modelling + Visualization

Design for Manufacturing

CMF Development

Rapid Prototyping + Validation

CM/ODM Support

Consumer Electronics + Accessories

Industrial + Medical Equipment

Sporting Goods

Architectural Features




—  Strategy + Development

design process

Before committing to any project, we analyze its business/economics and its social and environmental implications. We have evolved to taking on more consideration of our humanitarian responsibilities and impact not just to the environment but to each other. Our past work experiences have been a significant influence to our shift in design strategy.


Our mandate is to keep a tight grasp of the fundamentals of design, the impact of design. We believe we have a responsibility to really think about how our ideas will affect the world, as a whole. From sourcing environmental materials, sustainable manufacturing, right down to evaluating the need of the idea itself; Is it a long term solution that will impact our world positively? Is it sustainable? What problem does it solve?


Naturally, this belief makes us very selective. 

—  Collaborators / Partners, past and present 


—  Some places that have noticed


—  Let’s create some cool sh*t